TBA Group has successfully built on differentiated agency expertise over recent years as experience makers in three specialist areas: Sport, Brands, Entertainment.
Top Banana will sit within the ‘Brands’ division, which works across corporate and consumer projects through its specialist agencies TBA PLC, Optimum and LGA. Top Banana’s Founder and CEO, Richard Bridge becomes Managing Director of the TBA Group Brands Division.
Guy Horner, TBA Group CEO comments: “TBA Group and Top Banana share the same vision and passion for creating unforgettable brand experiences and communications for their clients, hence we are extremely excited to be welcoming Top Banana into the TBA Group.
As well as complementing our existing live and virtual event capabilities, Top Banana has specialist corporate communications expertise as well as brilliant in-house film and content creation capabilities which will further help our clients to create memorable experiences that help grow their businesses.
This new partnership builds on strong growth over recent years for both agencies and a bold confident commitment as TBA Group evolves to set us up for the exciting future ahead.”