NO7 | AMBITIONO7 | TOP BANANA.

MAKE SCIENCE ACCESSIBLE.

THE BRIEF

No7 are always innovating and evolving their products, so when they asked us to host a hybrid event for their Advisors and leadership team, we knew we could approach this with some super cool, modern techy vibes.

The event needed to inform and motivate the team, alongside introducing their brand new ProDerm Scan technology.

The 2,000+ delegates engaged in a fully immersive, tech-focussed livestreamed conference in the morning. Come the afternoon, leadership teams met in person for a planning session across their UK hubs, whilst Advisors engaged in virtual content, crafted exclusively for them.

BRINGING IT TO LIFE

We went for an outer-space theme. It complemented the conference headline of ‘AMBITIONo7’ perfectly and helped to visually communicate that futuristic feeling and ‘reaching for the stars’. This all fell in line with the team’s commitment and motivation.

The big surprise of the day was the reveal of No7’s Pro-Derm Scan, with high impact visuals to demonstrate the technology to the team. Using a prototype, our in-house animator created a detailed, 3D animation that was an exact replica of the real thing.

It zoomed in on every element of the scanner, so the attendees could get up close and personal with the tool for the first time – think the latest iPhone launch, but for skincare!

We streamed our virtual audience right into the studio, for guest speaking segments and for live feedback. For No7, inclusivity is super important, so we used live captions during the streamed conference for increased accessibility for the attendees.

This meant even more of the team were able to enjoy the programme!

DONT'T JUST TAKE OUR WORD FOR IT!

99%

of attendees, post-event, said they were proud to work for No7

89%

of people gave the entire conference a rating of 8/10 or above

9,331%

emoji reactions were recorded via our streaming platform across the event day

OVER 150

people said that they benefited from live captions

"The creative team at Top Banana are great to work with. They take a vague idea or direction and turned it into a truly engaging concept which gets to the heart of the content to excite and inspire the audience. They take time to get to know your mission, values and purpose to deliver relevant and unique ideas."

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