We embarked on creating an opening film enriched with stock imagery and the client's message, enhanced by graphics. Given the film's reliance on library-based visuals, the graphic treatment played a pivotal role. It adhered to the film's title, "Perspectives," delivering the message with clarity and an engaging, kinetic approach.
The treatment featured kinetic typography and thoughtfully curated footage, igniting curiosity and expanding the audience's perspective. From sweeping drone shots to intricate macro visuals, the film aimed to provoke wonder.
The film served a dual purpose: setting the event's agenda and explaining why the audience should be invested, all while offering a glimpse of what to expect during the day. It was not confined to the event but also shared on the client's social media channels.
The story was exclusively told through library footage, graphics, and after-effects, needing a collaborative process throughout the production.
